Highlights
“Very Peri” is the Pantone color of the year 2022, which is described as a “dynamic periwinkle blue tone with a vibrant purple-red undertone that blends the faithfulness and consistency of blue with the flamboyancy of red”.
Announcement
Almost every individual around the globe especially females are eager to know about the announcement of the color of the year 2022. So what is the color of the year 2022?
“Very Peri” has been selected as the color of the year 2022 by Pantone, the global authority on color. Very Peri is described by the company as “a dynamic shade of periwinkle blue boasting a rich violet-red undertone that combines the faithfulness and consistency of blue with the excitement and energy of red”.
Each year, the Pantone experts pick a color for the new year based on an analysis of color influences across the globe. A variety of factors were considered, including the entertainment industry, productions in the cinema, traveling art collections, new artists, fashion, furniture, design, travel destinations, as well as new lifestyles, playstyles, and socioeconomic conditions. Several big sporting events are coming up that could serve as inspiration.
A Pantone color expert also evaluates new technologies, materials, textures, and effects that might affect colors. A collaboration between Microsoft and Pantone has made it possible for users to select Very Peri while using Microsoft Paint.
According to Laurie Pressman, vice president of the Pantone Color Institute, the Pantone Color of the Year reflects what is happening in today’s global culture and what it can hope to answer.
A pandemic of Coronavirus in 2021 led Pantone to choose “Ultimate Gray” and “Illuminating” as the year’s colors and “Classic Blue” as the color of the year 2022.
The Fact Behind Color of the Year 2022
Introduction
PANTONE 17-3938 Very Peri’s daring curiosity and carefree confidence excite our creative senses, helping us to embrace this altered world of possibilities as we rewrite our lives. PANTONE 17-3938 Very Peri puts the future ahead in a new light by rekindling gratitude for some of the qualities that blue represents, along with a fresh outlook that resonates today.
The world is undergoing a transformation. 17-3938 Very Peri is the Pantone color of the year 2022, representing the current global zeitgeist. We are emerging from a period of intense isolation, and our physical and digital lives are merging in new ways. Through digital design, we can stretch the boundaries of reality and create a dynamic virtual world in which we can experiment with new color possibilities. With the popularity of video games, metaverses, and the rise of the digital community, PANTONE 17-3938 Very Peri shows us how color trends in the digital world are influencing the physical world and vice versa.
The Fact
The Pantone Color of the Year 2022 reflects what is happening in our global culture and provides the answer to what people are seeking, said Laurie Pressman, Vice President of the Pantone Color Institute. Pantone Color of the year introduces a new color for the first time in its history to reflect the global innovation and transformation currently underway. The complexity of this new red violet-infused blue hue serves as a glimpse of what lies ahead as society continues to appreciate the color as an expression and effect of ideas, emotions, engagement, and connection.
Blue in nature, yet possessing an undertone of violet-red, PANTONE 17-3938 Very Peri inspires a spirited, joyous attitude and a dynamic presence.
About Pantone Color of the Year 2022
It takes thoughtful consideration and trend analysis to choose Pantone’s Color of the Year 2022. Every year, Pantone’s Pantone Color Institute searches the world for new color influences in order to develop its annual selection. In addition to film productions and touring galleries, fashion, design, popular travel destinations, and new lifestyles, playstyles, and socio-economic conditions are among the subjects. Color, social media platforms, and upcoming sporting events can also influence new trends through technology, materials, textures, and effects. Fashion, home furnishings, industrial design, packaging, and graphic design have been influenced by the Color of the Year 2022 across a wide variety of industries. Be updated with the latest fashion trends here
FAQs
What is the Pantone Color of the Year for 2022?
Color of the Year 2022 is Very Peri. Pantone’s bold color sparks creativity and energy.
How does Pantone choose the Color of the Year?
The Pantone Color Institute chooses the Color of the Year by tracking color preferences. They analyze modern life’s facets, including style trends, advertising, social media, and government.
What is the significance of the Color of the Year?
Pantone Color of the Year predicts consumer color preferences for use in consumer goods and designs.
How can the Pantone Color of the Year be used in design and marketing?
Pantone Color of the Year can be used for branding, packaging, and marketing to match customer preferences. It can inspire designers in fashion, interior design, and graphic design. You can use color in typography, logos, and other design components to show enthusiasm.
What are some other companies’ picks for the Color of the Year in 2023?
Vining Ivy is Glidden’s Color of the Year 2023. Blank Canvas, Wild Wonder, and Viva Magenta 2 are the Color of the Year 2023 picks for Behr, Dulux, and Sherwin-Williams, Valspar, Benjamin Moore, and Pantone respectively.
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